About | Traina

When brands move people, we all move forward.

HI THERE

We are Traina, a creative agency delivering brand experiences that help companies connect with people in profoundly moving ways.

We believe that moving people is the key to moving business. The experiences we create are designed to move hearts and minds just as much as they move products and the bottom line.

The end result is creative work and brand expressions that move both companies and culture forward, for the better.

SERVICES

A true creative partner, we bring perspective, insight, enthusiasm and energy to our clients through services that fully realize a brand’s potential.

Brand strategy & identity

Market research
Consumer insights
Core ideology
Brand positioning
Brand architecture
Naming and tagline
Messaging platforms
Visual identity systems

Brand activation

Design systems and style guides
Brand messaging and copywriting
Brand guidelines
Campaign creative
Art direction, photography and video production
Motion graphics and animation
Tradeshows and environments
Package design

Digital experiences

Audit and analytics
UX/UI design
Digital strategy
E-commerce platforms
Front- and back-end development solutions
3rd-party integrations
Video and motion graphics
Hosting and maintenance

OUR PARTNERS

For more than 17 years, Traina has partnered with industry-leading companies, next-generation startups, and brands of every size and stripe in between:

Our community

ADVANCING THE INDUSTRY

Traina is dedicated to creating space and dialogue for people to expand the possibilities of our craft. We do this within our agency, with friends and colleagues in our community, and in the projects we pursue individually.

The One Club for Creativity
Our CEO, David Traina, is vice president of the San Diego chapter of the global non-profit, **The One Club for Creativity,** which regularly brings together creative professionals to share ideas and discuss how agencies, companies and individuals can make a collective impact.

Community college partnerships
We partner with art and design departments at **San Diego Community College** and other local organizations to open doors that increase diversity in our industry.

Our people

OUR TEAM IS
YOUR TEAM

Traina is made up of incredibly creative people curated from all across the country. Together we bring insatiable curiosity, high standards and relentless passion to our work so that brands can truly connect and move people.